If you follow a code of ethics, this then provides the principles and values to which the individual will adhere to. This includes confidentiality and the utmost concern for the welfare and success of the individual. It also provides a policy for the coach to use in many of the specific situations that the coach may come across. The code is meant to serve as a building block for the ethical and moral standards of coaches. This is covered in the standards given by the International Coach Federation (ICF) and European Mentoring and Coaching Council (EMCC).
The coach is responsible for making sure that the individual is fully informed of the coaching contract in the form of a written agreement.